72 SEO Prompts for Smarter, Faster Optimization with ChatGPT

Whether you're tackling keyword research, fine-tuning on-page elements, or diagnosing technical SEO issues, the right ChatGPT prompts can dramatically accelerate your workflow. We've translated and expanded upon the top SEO prompt ideas from the original Search Engine Land article, organizing them into actionable templates across every key SEO discipline.

Below, you'll find prompt cards tailored for:

SEO content strategy
Technical SEO audits
Competitor analysis
Local and mobile SEO
JavaScript and headless CMS SEO
Zero-click SERPs, SGE, and SEO-CRO integrations

Each prompt is designed for practical use with ChatGPT or any LLM, and includes customizable variables to suit your site or client context.

1. Summarize Google Search Console Data in Plain English

For SEOs communicating with non-technical stakeholders, this prompt translates GSC metrics into clear, action-oriented insights.

Example:
"Explain recent CTR drops on blog URLs in simple language and suggest fixes."

2. Survive Zero-Click SERPs with Smart Content Strategy

When Google answers questions directly in the SERP, clicks disappear. This prompt helps you optimize for visibility and brand lift, not just traffic.

Example:
"Optimize for a keyword where Google shows a direct answer, but still win attention and trust."

3. Enhance SEO Content with Named Entities

Entity-based optimization is increasingly essential for semantic SEO. This prompt identifies relevant entities and shows how to weave them into your content structure and schema.

4. Forecast SERP Features for a Target Keyword

Optimize not just for rankings, but for the types of SERP features (like PAA or video carousels) you're likely to encounter. This prompt helps you reverse-engineer the ideal content format.

5. Compare SEO and CRO Recommendations for a Page

Why choose between ranking and converting when you can do both? This prompt compares on-page SEO changes with CRO upgrades—helping you find improvements that work on both fronts.

These are just five of 72 fully developed SEO prompts designed to help marketers, content creators, technical SEOs, and strategists work faster and smarter with generative AI. Browse the full set on Promptomat, or embed them into your own AI workflow for repeatable success.